Products

PRODUCT DETAILS The exact same shape as the 3” fat Senko but built utilizing our “Mega Floater Formula” to make this bait stand up on a Ned h...

PRODUCT DETAILS Yamamoto released the popular Yama Craw in December of 2022. Due to its incredible action and use of the Mega Floater Formula...

The Prawn 4.2 flipping bait is designed to be your go-to soft bait around the thick stuff. Whether you’re fishing shallow grass, shoreline brush, o...

Please Note: Swimbaits are hand-poured. Colors may vary. Constructed using computer aided design and 3-D scanning technology, the AA’s Bad Bubba Sh...

The B2 Worm’s long, curly tail entices bass into biting, and the thin body lets the bait collapse easily in the fish’s mouth when it inhales it, al...

Hand-poured one at a time to provide detail and results like nothing else on the market, the Basstrix Flash Trix features a bite-sized baitfish pro...

Designed to be the ultimate anatomically correct baitfish imitation, the Basstrix Live Trix features a tall, slender, and keeled profile that makes...

One of the most realistic and highly detailed micro finesse lures on the market to date, the Basstrix Mini Trix breaks the mold of the same redunda...

Possessing an ultra-realistic appearance, and thumping swimming action, the Basstrix Paddle Tail Swimbait is the original hollow body swimbait. Red...

A great representation of nearly all baitfish, the Berkley Powerbait Maxscent Flat Worm is a deadly little appetizer that will have bass drooling t...

DESCRIPTION The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new m...

A match made in Ned Rigging heaven, the Berkley Powerbait Maxscent Lil General Worm is sure to delight finesse anglers and Ned Rig enthusiasts alik...

Representative of nearly all baitfish, the ambiguous profile of the Berkley Powerbait Pro Twitchtail Minnow provides a look that works anywhere and...

The BFE was designed to flip, hence the name “Best Flipper Ever.” A thick body with added rings and a hook slot make it perfect for rigging on eith...

The Craw Tube has been a secret and a top performer of many top regional anglers across the country for over a decade. The design combines two clas...

Overview Featuring the same great profile and body shape of the other Rojas signature shapes, the Big Bite Cane Thumper features a detailed head w...

Sometimes the fish will bite just about anything you throw at them. Other times, finesse tactics are needed. That’s where the Finesse Worm comes in...

Sometimes the fish will bite just about anything you throw at them. Other times, finesse tactics are needed. That’s where the Finesse Worm comes in...

Overview Built with a thick nose to prevent tearing and blowouts from numerous fish catches, the Big Bite Baits Jerkbait is a new minnow-shaped so...

The ultimate trailer for vibrating jigs and swim jigs, the Big Bite Baits Kamikaze Swimon utilizes innovative design features to create an unmatche...

Description Our best selling bait, the Trick Stick is now available in our Scentsation plastic formula with salt added as well. Our pro staff inclu...